Texas consumers often choose Don Julio for celebrations, premium cocktails, and smooth sipping experiences.
Don Julio Tequila is a globally recognized premium tequila brand crafted from 100% Blue Weber agave. Founded in 1942, the brand is known for high-quality production standards and refined flavor profiles. In Texas, Don Julio is one of the most popular premium tequila brands, widely available in liquor stores, bars, and upscale restaurants.
Texas consumers often choose Don Julio for celebrations, premium cocktails, and smooth sipping experiences.
Category & Style
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Spirit Type: Tequila
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Base Ingredient: 100% Blue Weber Agave
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Origin: Jalisco, Mexico
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Alcohol Strength: Typically 40% ABV (80 proof)
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Positioning: Premium / Luxury Tequila
Don Julio produces multiple expressions, each offering a unique aging profile and flavor character.
Popular Don Julio Expressions in Texas
Don Julio Blanco
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Unaged tequila
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Crisp agave flavor
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Citrus and pepper notes
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Ideal for margaritas and fresh cocktails
Don Julio Reposado
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Aged in oak barrels for several months
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Smooth with vanilla and caramel hints
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Balanced agave and light spice
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Excellent for sipping or premium margaritas
Don Julio Añejo
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Aged longer in oak barrels
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Rich caramel, honey, and toasted oak
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Smooth and refined finish
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Best for neat or on the rocks
Don Julio 1942
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Ultra-premium aged tequila
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Deep caramel, chocolate, and oak notes
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Long, luxurious finish
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Popular in high-end Texas lounges and celebrations
Flavor & Taste Profile (General)
Aroma
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Fresh agave
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Citrus zest
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Vanilla and oak (in aged expressions)
Palate
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Clean, smooth agave sweetness
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Light pepper and citrus (Blanco)
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Caramel, vanilla, and spice (aged versions)
Finish
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Smooth and warming
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Balanced sweetness and oak
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Long and refined in premium expressions
How to Drink Don Julio
Neat
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Best for Añejo and 1942 expressions
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Serve in a tequila glass or snifter
On the Rocks
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Highlights oak and caramel notes
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Ideal for relaxed sipping
Cocktails
Don Julio Blanco and Reposado are popular in:
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Classic Margarita
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Ranch Water
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Paloma
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Premium tequila Old Fashioned
